A logo can actually make or break your business. A logo delivers a very powerful message to your potential customers and you should know exactly what that message is. A good design can convey exactly what you want it to, it can say that you are a professional, well-established business, or it can say you are a fun and trendy clothing designer but the most important thing is, is that your logo says what you want it to say.
Logos help build the brand that is your business and that brand has a severe impact on your customers and what they think of you. It should leave them impressed, it should give them a good understanding of what your business does without being too cluttered and it should be designed by a professional who knows how to convey the right message through great design. Here are the top things to keep in mind when having your logo designed;
- The logo should reflect the nature of your business and convey what your main service or product is.
- A logo should only include the necessary elements and nothing more. Keep it simple.
- Your final logo should be scalable. It should be useable on all your marketing materials from your website to letterhead to large posters. Request your logo as a vector graphic.
- Your logo should use only or two fonts. Again, keep it simple.
- Timeless design. Ask yourself if your logo will still look good in ten years. Stay away from trends and use timeless design principles.
Have your logo designed by Red Lace Design today and save $25. Visit us online to view our logo portfolio and get started on your logo today.
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