The Readers' Choice Awards 2011 Nominations

Red Lace Design has been nominated on About.com for the 2011 Readers' Choice Awards for 'Best Web Designers Website'. In addition, six clients of Red Lace Design also had their websites nominated in other categories.

Red Lace Design won multiple awards in 2009 and 2010 and we hope to again this year. We could use your help, you can nominate your website or other websites you think deserve recognition by visiting About.com and casting your nominations now through February 04 2011.

Cast your nominations for the 2011 About.com Readers' Choice Awards 

Websites Designed by Red Lace Design that were nominated include;

• Best Design Overall: The Original Photo Booth
• Best Information or Content Page: The Box Stops Here
• Best Use of Images in a Web Design: My Chef Party
• Best Use of Color in a Web Design: Go Belly Go
• Best Web Form Page Design: The Original Photo Booth
• Best Web Designer's Web Page: Red Lace Design
• Best Law Firm Website: DTMtax and Reynolds Law Firm

What is a Vector Graphic?

Vector graphics are computer graphics represented by mathematical points, not pixels. Vector graphics are generated by illustration software such as Adobe Illustrator and can be scaled, rotated, moved or otherwise manipulated to any degree without any loss of quality.  Vector graphics are most commonly used for logos, illustrations and other web graphics.

This is why Red Lace Design ensures you are supplied with all the final formats you will need to reproduce your new logo design for web, print and promotional items. We create our designs in Adobe Illustrator as industry standard vector graphics and we guarantee to supply you with the original EPS files, ready to use file formats, font names and Pantone color values. Contact us today to get started on your logo project.

LoveKarim.com Business Card

Red Lace Design has designed a new business card for LoveKarim.com - Karim Rashid Accessories.

Client: Kuiper Consulting LLC, Portland OR USA

Industry: Retail

Project Role: Business Card Design

LoveKarim.com Logo

Red Lace Design has designed a new logo for LoveKarim.com - Karim Rashid Accessories. "Thanks for your help!" - Jeroen Kuiper, Kuiper Consulting LLC, client since 2010

Client: Kuiper Consulting LLC, Portland OR USA

Industry: Retail

Project Role: Logo Design, Wordmark

Starbucks Drops Name and Coffee

Today Starbucks announced that its logo has been simplified removing the words "Starbucks" and "Coffee" from their famous emblem.  The simplified design marks the 40th anniversary of the first Starbucks store in Seattle in 1971.  The new logo (shown right) will be phased in, starting March 2011.  The possible reason for the change? A logo that better represents a company that is now much more than just coffee. 

From Starbucks website: "Our new evolution liberates the Siren from the outer ring, making her the true, welcoming face of Starbucks."

The 10 Best Logo Redesigns of 2010

Redesigning a logo can do wonders for a company's image but on the other hand, you must do a lot of marketing after the redesign to ensure you do not disrupt your brand recognition. The positives of redesigning a logo is that it can keep a brand feeling fresh and up to date while increasing the businesses credibility.  Often businesses will keep their redesign similar to their original logo to minimize the disruption of the brand during the transition.  Let's take a look at this past year's 10 best logo redesigns of 2010.

1. Google

2. Seattle's Best Coffee

3. MTV

4. Skittles

5. Missle Defense Agency

6. Yellow Pages

7. Argos

8. Rhapsody

9. The Library of Congress

10. Bausch & Lomb

If you are in need of a logo redesign or a logo, contact Red Lace Design and receive a free business card layout with your logo design. Offer valid for new clients only.